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What I've been up to

Curriculum vitae

I’m based in Europe and work remotely, flying to location when needed and adapting to different time zones. Most of my client are in EMEA and USA.
 

I have 7+ years of experience in the industry, working for multiple international clients and agencies. My strong suits are creative concepting and creative strategy. I love a big, bold creative campaign, and to build a strong strategy lead up to make it fly. 

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Experience

2021 - present

Freelance Senior Art Director & Strategist

TBWA/NEBOKO Amsterdam
Apr '24 - May '24  |  Adidas Worldwide

Pitching a campaign for the launch of their female weight lifting line.
Copy partner: Brigitta Szaszfai

Ogilvy New York
Mar '24 - Apr '24  |  Coca-Cola Worldwide
Campaign concept and EU expansion of the Coca Cola Foodmarks platform
Copy partner: Brigitta Szaszfai

Edelman London
Apr '24 - May '24  |  Vaseline UK
Campaign to reposition Vaseline main products from the medical space to the beauty one.
Copy partner: Brigitta Szaszfai

Havas Paris
Dec '23 - Apr '24  |  Acer Worldwide

Campaign development, from concept to launch, of their new Acer Swift Go computer line.
Copy partner: Brigitta Szaszfai

Antoni Berlin
Feb  '24 - Feb '24  | Antica Erboristeria 
Brand strategy, research and insight for the brand positioning over the Italian market.

TBWA/NEBOKO Amsterdam
Dec '23 - Dec '23  |  Adidas Worldwide
Art support for a pitch campaign 

INNOCEAN Seoul
Nov '23 - Dec '23  |  KIA Worldwide
Brand awareness campaign development (NDA)

Paradise London
Oct '23 - Oct '23  |  Grammys Music Awards
Brand strategy consultancy (NDA)

 

GUT Amsterdam
Aug '23 - Sept '23  |  Heinz
Pitching a campaign for the launch of their new pickled ketchup line.
Copy partner: Brigitta Szaszfai

Air up
Jul '23 - Augt '23  |  Air up
Development of an awareness campaign to widen clientele and drive purchases.
Copy partner: Brigitta Szaszfai


Hey Honey Amsterdam
May '23 - May '23  |  EMU
Pitch campaign to acquire the client (we did win it ;) )
Copy partner: Brigitta Szaszfai

72 and Sunny Amsterdam
Nov '22
 - Apr '23  |  Indeed, Skoda, Zurich, Lavazza, Sixt
Pitching for Skoda, Sixt and Lavazza. 
Campaign development for Indeed and Zurich. 
Copy partner: Brigitta Szaszfai

 

ICF Next Bruxelles
Oct '22 - Oct '22  |  EU parliament x REA
Pitching and winning a campaign for the EU Parliament

Copy partner: Brigitta Szaszfai

TBWA/NEBOKO Amsterdam
Aug '22 - Aug '22  |  Adidas
Platform set up for a brand awareness campaign on menstruation.
Copy partner: Brigitta Szaszfai

72 and Sunny Amsterdam
Mar '22
 - Aug '22  |  Bumble, Coca Cola
Campaigns launching Bumble Features.
Pride campaign for Coca Cola.
Copy partner: Brigitta Szaszfai


TBWA/NEBOKO Amsterdam
May '21 - Feb '22 |  Adidas Worldwide, Adidas Originals
Pitch to launch of a campaign launching for Ultraboost 22
Pitch to launch of a fermale Adidas Originals campaign line. Copy partner: Brigitta Szaszfai


ICF Next Bruxelles
May '21 - May '21  |  EU Parliament
Campaign connecting and development for the Green Deal. 
Copy partner: Brigitta Szaszfai

2018 - 2020

Art Director 

DDB Berlin
Jun '18 - Nov '20  |  Volkswagen, DFB. Kings of Indigo, +++
Campaign pitching and development, shooting handling, set staging, social media content creation. 

Copy partner: Tobias Natterer

2017-2018

Junior Art Director

We Are Social Milan
Apr '17 - Jan '18  |  Netflix, Ikea, Barilla, Piaggio, +++
Campaign pitching, set staging, social media content creation. 

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Education

Languages

Awards

Master in Creative Advertising

2016 - 2017  |  NABA Milano

Bachelor in Design and Communication

2013 - 2016  |  ISIA Firenze

English C2    |    Italian C2    |    German A2    |    Spanish A2 

ADC Bronze for "Equal Pockets" x Kings of indigo
Clios SL
for "Equal Pockets" x Kings of indigo
Effie Bronze for die "Stadt der Unversicherten" x Nürnberger Versicherung
D&AD New Blood Graphite Pencil x Hasbro

Get in Touch

+39 3347246949

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